Brand News

WATConsult hires candidates through Snapchat, trends on Twitter

Digital agency, WATConsult has found an innovative way of hiring candidates through the social media platform--Snapchat. Starting from May 2 till May 6, interested candidates can apply to the agency by uploading a 10 second video on Snapchat about their passion and work on brands of interest.

This approach adopted by the agency was an instant hit with the youngsters and it immediately went trending on Twitter on Monday. Hashtags like #BeAWatizen and #snapplication were trending on the micro-blogging platform.

Commenting on this innovative approach to hire new talent, Rajiv Dingra, Founder & CEO, WATConsult said, “We are a social media friendly agency, 80% of our office colleagues are on Snapchat. In fact our HR team came up with this idea of hiring through Snapchat, it sounded exciting to us and we worked on it. The idea of this exercise is to promote internal engagement and with the help of hashtags like #BeAWatizen, #WatConsult to create social branding and promotion for the agency. Finally the intention is to find some real gem.”